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Dup\u0103 ce vei citi acest articol, vei \u00een\u021belege ce este un Channel Manager \u0219i, mai ales, care sunt avantajele sale pentru orice afacere din sectorul ospitalit\u0103\u021bii. Vei descoperi, de asemenea, cum func\u021bioneaz\u0103 acest puternic instrument tehnologic \u0219i cum poate \u00eembun\u0103t\u0103\u021bi gestionarea activit\u0103\u021bilor tale zilnice cu exemple extrem de practice.<\/h2>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” _builder_version=”4.16″ _module_preset=”default” width=”90%” global_colors_info=”{}”][et_pb_column type=”1_5″ disabled_on=”on|on|off” _builder_version=”4.16″ _module_preset=”default” sticky_position=”top” sticky_offset_top=”20px” sticky_limit_bottom=”section” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#3d3d3d” text_font_size=”0.95em” header_line_height=”1.6em” header_3_text_align=”center” custom_padding=”10%|10%||10%|false|true” sticky_position=”top” sticky_offset_top=”20px” sticky_limit_bottom=”section” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#d9d9d9″ global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text module_class=”share-blog” _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#3d3d3d” text_font_size=”0.95em” header_line_height=”1.6em” header_3_text_align=”center” custom_padding=”10%|10%|5%|10%|false|true” sticky_position=”top” sticky_offset_top=”20px” sticky_limit_bottom=”section” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#d9d9d9″ locked=”off” global_colors_info=”{}”]<\/p>\n
[\/et_pb_accordion_item][\/et_pb_accordion][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_font_size=”2.5em” custom_margin_tablet=”” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|phone” header_3_font_size_tablet=”2.5em” header_3_font_size_phone=”2em” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/a><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”||||||||” text_text_color=”#3d3d3d” text_font_size=”1.2em” text_line_height=”1.6em” text_font_size_tablet=”1.2em” text_font_size_phone=”1em” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]Acronimul OTA \u00eenseamn\u0103 Online Travel Agency<\/strong>. Dac\u0103 nu ai auzit niciodat\u0103 de aceast\u0103 defini\u021bie, probabil \u00ee\u021bi va fi suficient s\u0103 cite\u0219ti c\u00e2teva dintre numele principalilor juc\u0103tori de pe aceast\u0103 pia\u021b\u0103 pentru a \u00een\u021belege ce se \u00een\u021belege prin aceast\u0103 categorie. Adic\u0103:<\/p>\n Acestea pot fi considerate \u0219i o garan\u021bie pentru oaspe\u021bi, asigur\u00e2nd o serie de avantaje cum ar fi reduceri, niveluri ridicate de securitate \u0219i posibilitatea de a-\u0219i face evalu\u0103rile \u00een avans, datorit\u0103 recenziilor altor clien\u021bi <\/strong>(vrei s\u0103 \u0219tii unde este mai convenabil s\u0103 publici anun\u021burile structurilor tale? Descoper\u0103 lista noastr\u0103 de alternative Airbnb<\/strong><\/a>).[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_font_size=”2.5em” custom_margin_tablet=”” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|phone” header_3_font_size_tablet=”2.5em” header_3_font_size_phone=”2em” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/a><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”||||||||” text_text_color=”#3d3d3d” text_font_size=”1.2em” text_line_height=”1.6em” text_font_size_tablet=”1.2em” text_font_size_phone=”1em” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Ok, am \u00een\u021beles ce sunt OTA-urile \u0219i care este rolul fundamental pe care \u00eel joac\u0103 atunci c\u00e2nd vine vorba de vizibilitate online<\/strong>. \u0218i a fost o introducere fundamental\u0103.<\/p>\n Acum, \u00eens\u0103, este momentul s\u0103 intr\u0103m direct \u00een subiectul acestui articol: s\u0103 \u00een\u021belegem ce este un channel manager<\/strong> \u0219i cum te poate ajuta \u00een gestionarea hotelului, B&B-ului sau casei de vacan\u021b\u0103.<\/p>\n Afl\u0103, de asemenea, ce este un Booking Engine<\/strong><\/a>. Folosind un Booking Engine po\u021bi transforma site-ul t\u0103u \u00eentr-un canal de v\u00e2nzare direct\u0103, permi\u021b\u00e2ndu-le oaspe\u021bilor s\u0103 verifice disponibilitatea \u0219i s\u0103 fac\u0103 rezerv\u0103ri \u00een timp real, direct de pe propriul site web. \u00cen acest fel, po\u021bi reduce dependen\u021ba de OTA-uri \u0219i po\u021bi cre\u0219te profitabilitatea afacerii tale.<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_font_size=”2em” header_4_font_size=”2em” custom_margin_tablet=”” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|phone” header_4_font_size_tablet=”2em” header_4_font_size_phone=”1.6em” header_4_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”||||||||” text_text_color=”#3d3d3d” text_font_size=”1.2em” text_line_height=”1.6em” text_font_size_tablet=”1.2em” text_font_size_phone=”1em” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]Un Channel Manager<\/a><\/b> este un software ce te ajut\u0103 s\u0103 automatizezi \u0219i s\u0103 execu\u021bi cu precizie toate procesele care caracterizeaz\u0103 o proprietate \u00een sectorul ospitalit\u0103\u021bii.<\/p>\n Cum func\u021bioneaz\u0103 \u0219i cum poate s\u0103 reu\u0219easc\u0103 acest lucru? <\/p>\n Maximiz\u00e2nd distribu\u021bia online a structurii tale<\/strong>, prin actualizarea \u00een timp real a tarifelor, sincronizarea automat\u0103<\/strong> \u0219i actualizarea disponibilit\u0103\u021bilor pe principalele OTA<\/strong> existente \u0219i gestion\u00e2nd rezerv\u0103rile online<\/strong> \u00een ceea ce prive\u0219te confirmarea, anularea \u0219i modificarea acestora.[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_font_size=”2em” header_4_font_size=”2em” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|phone” header_4_font_size_tablet=”2em” header_4_font_size_phone=”1.6em” header_4_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”||||||||” text_text_color=”#3d3d3d” text_font_size=”1.2em” text_line_height=”1.6em” hover_enabled=”0″ text_font_size_tablet=”1.2em” text_font_size_phone=”1em” text_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n S\u0103 \u00eencerc\u0103m s\u0103 \u00een\u021belegem mai bine cum func\u021bioneaz\u0103 un Channel Manager printr-un exemplu.<\/p>\n S\u0103 presupunem c\u0103 sunt proprietarul unui apartament \u00een centrul Bucure\u0219tiului, care poate fi rezervat pe trei OTA de referin\u021b\u0103: Booking.com (cite\u0219te articolul nostru despre comisionul aplicat de Booking<\/strong><\/a>), Airbnb, VRBO. F\u0103r\u0103 un Channel Manager, ar trebui s\u0103 accesez fiecare portal \u00een parte \u00een fiecare zi pentru a verifica situa\u021bia \u0219i a actualiza tot ce este necesar.<\/p>\n Ce \u00eenseamn\u0103 asta?<\/p>\n Dac\u0103 vreau s\u0103 actualizez tarifele, de exemplu, va trebui s\u0103 o fac pe fiecare portal<\/strong> \u0219i, desigur, \u00een cazul \u00een care am setat un pre\u021b specific \u00een func\u021bie de platform\u0103, va trebui s\u0103 \u021bin cont de acest lucru \u00een timpul modific\u0103rii tarifelor. Dac\u0103 fac modific\u0103ri \u00een apartament \u0219i deci trebuie s\u0103 actualizez fotografii, aceast\u0103 opera\u021biune trebuie efectuat\u0103 pe fiecare OTA<\/strong>.<\/p>\n Dar mai ales, ce s-ar \u00eent\u00e2mpla dac\u0103 a\u0219 primi o rezervare de pe Booking.com? Ar trebui s\u0103 accesez Airbnb \u0219i VRBO pentru a \u00eenchide manual disponibilitatea<\/strong>, risc\u00e2nd s\u0103 intru \u00een overbooking.<\/p>\n F\u0103r\u0103 un Channel Manager ar trebui s\u0103 fac toate acestea \u00een fiecare zi (lu\u00e2nd \u00een considerare c\u0103 \u00een acest caz vorbim despre un singur apartament!). Cu un Channel Manager, to\u021bi ace\u0219ti pa\u0219i, \u00een schimb, ar fi automatiza\u021bi<\/strong>!<\/p>\n Rezum\u00e2nd ceea ce s-a discutat p\u00e2n\u0103 acum, avantajele unui Channel Manager<\/strong> sunt:<\/p>\n De asemenea, dac\u0103 pl\u0103nuie\u0219ti s\u0103 deschizi o un bed and breakfast, un apartament sau o pensiune turistic\u0103, este crucial s\u0103 ai un plan de afaceri pensiune turistic\u0103<\/strong><\/a> bine elaborat.<\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/octorate.com\/wordpress\/wp-content\/uploads\/2021\/09\/en-channel-manager.png” alt=”ce este un channel manager” title_text=”ce-este-un-channel-manager” align=”center” _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”||5%||false|false” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_font_size=”2.5em” custom_margin_tablet=”” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|phone” header_3_font_size_tablet=”2.5em” header_3_font_size_phone=”2em” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/a><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”||||||||” text_text_color=”#3d3d3d” text_font_size=”1.2em” text_line_height=”1.6em” text_font_size_tablet=”1.2em” text_font_size_phone=”1em” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Overbooking-ul este situa\u021bia \u00een care num\u0103rul de rezerv\u0103ri f\u0103cute pentru o anumit\u0103 dat\u0103 dep\u0103\u0219e\u0219te disponibilitatea efectiv\u0103 pentru acea dat\u0103<\/strong>. Aceasta ar putea s\u0103 se \u00eent\u00e2mple – a\u0219a cum s-a men\u021bionat \u00een paragraful anterior – c\u00e2nd trebuie s\u0103 \u00eenchizi manual disponibilitatea pe mai multe portale.<\/p>\n Revenind la cazul men\u021bionat anterior: \u00een prezent apartamentul meu este listat pe trei portale \u0219i tocmai am primit o rezervare de la Booking.com, dar observ acest lucru cu 15 minute dup\u0103 ce a fost efectuat\u0103<\/strong>. \u00cen acest timp, disponibilitatea pe celelalte dou\u0103 portale r\u0103m\u00e2ne deschis\u0103! Iat\u0103 de ce un client are posibilitatea s\u0103 rezerve aceea\u0219i dat\u0103 pe Airbnb \u00eenainte s\u0103 pot s\u0103 o \u00eenchid manual!<\/p>\n \u00cen acest scenariu, am dou\u0103 rezerv\u0103ri de pe dou\u0103 portale diferite pentru acela\u0219i apartament, o dubl\u0103 rezervare<\/strong>: acesta este un overbooking.<\/p>\n Channel Manager-ul a fost conceput pentru a rezolva acest tip de probleme: platforma prime\u0219te direct rezerv\u0103rile \u00een propriul calendar, \u00eenchide disponibilitatea \u0219i trimite aceste modific\u0103ri tuturor portalurilor conectate.<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_font_size=”2.5em” custom_margin_tablet=”” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|phone” header_3_font_size_tablet=”2.5em” header_3_font_size_phone=”2em” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/a><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”||||||||” text_text_color=”#3d3d3d” text_font_size=”1.2em” text_line_height=”1.6em” text_font_size_tablet=”1.2em” text_font_size_phone=”1em” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Octorate<\/strong> este un software de management pentru Hoteluri<\/a><\/strong>, Moteluri (descoper\u0103 care este diferen\u021ba dintre Hotel \u0219i Motel<\/strong><\/a>) Apartamente, Pensiuni \u0219i Hosteluri care automatizeaz\u0103 \u0219i \u00eembun\u0103t\u0103\u021be\u0219te toate procesele legate de gestionarea propriet\u0103\u021bilor tale. Este un serviciu \u00een cloud \u0219i pe baz\u0103 de abonament, care nu necesit\u0103 desc\u0103rcare sau instalare \u0219i poate fi utilizat pe toate dispozitivele.<\/p>\n \u00cen cadrul suitei noastre, vei g\u0103si un Channel Manager excelent<\/strong>.<\/p>\n \u00cen calendarul Channel Managerului po\u021bi actualiza pre\u021burile \u0219i disponibilit\u0103\u021bile \u0219i le po\u021bi trimite simultan tuturor OTA-urilor conectate (c\u00e2te? Mai mult de 150, vezi tu \u00eensu\u021bi pe pagina noastr\u0103 de Parteneri<\/a><\/strong>!). Po\u021bi, de asemenea, s\u0103 setezi un Price Ratio<\/strong> pentru fiecare OTA, care va modifica automat pre\u021bul \u00eenainte de a-l trimite fiec\u0103rui portal specific.<\/p>\n Dac\u0103 prime\u0219ti o rezervare de pe un portal, aceasta va ajunge automat \u00een sistem \u0219i va \u00eenchide disponibilitatea pentru data respectiv\u0103 \u00een calendarul Octorate<\/strong>, care va trimite aceast\u0103 \u00eenchidere tuturor OTA-urilor conectate \u00een timp real.<\/p>\n De asemenea, Channel Managerul \u00ee\u021bi ofer\u0103 \u0219i unelte specifice create pentru a evita overbooking-ul, cum ar fi Autopilotul<\/strong>, care efectueaz\u0103 un control constant \u00eentre rezerv\u0103ri \u0219i unit\u0103\u021bile disponibile, astfel \u00eenc\u00e2t calendarul s\u0103 nu poat\u0103 afi\u0219a niciodat\u0103 o disponibilitate mai mare dec\u00e2t realitatea.<\/p>\n Channel Managerul Octorate \u00ee\u021bi ofer\u0103 \u0219i posibilitatea de a gestiona fotografii, descrieri, op\u021biuni de rezervare, \u00een general con\u021binutul fiec\u0103rui anun\u021b pe principalele portale. Toate acestea dintr-o singur\u0103 interfa\u021b\u0103!<\/p>\n [\/et_pb_text][et_pb_code disabled_on=”off|off|off” _builder_version=”4.21.0″ _module_preset=”default” text_orientation=”right” module_alignment=”right” custom_margin=”||0px|0px|false|false” custom_padding=”10%|10%|10%|10%|true|false” custom_padding_tablet=”|1em||0px|true|false” custom_padding_phone=”|1.5em||1.5em|true|false” custom_padding_last_edited=”on|tablet” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#d9d9d9″ box_shadow_style=”preset3″ locked=”off” global_colors_info=”{}”]<\/p>\nCe \u00eenseamn\u0103 OTA?<\/h3>\n
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\nUn OTA, deci, este o platform\u0103 pe care s\u0103 “vinzi” un apartament f\u0103c\u00e2ndu-l disponibil pentru rezervare online<\/strong> \u0219i pe care po\u021bi gestiona tarife, disponibilitate, caracteristici \u0219i fotografii. Rolul OTA-urilor \u00een sectorul Ospitalit\u0103\u021bii nu se termin\u0103 aici.<\/p>\nCe este un Channel Manager?<\/h3>\n
Defini\u021bia unui Channel Manager<\/h4>\n
Avantajele unui Channel Manager: un caz practic<\/h4>\n
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Ce este un overbooking?<\/h3>\n
De ce s\u0103 alege\u021bi Octorate ca Channel Manager<\/h3>\n
Rezerv\u0103 o demonstra\u021bie gratuit\u0103<\/h3>\n